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Oakley was founded by James Jannard in 1975 in his garage with an initial investment of $300. The name Oakley came from Jannard's dog, an English Setter.
In 1980, Jannard created a pair of glasses called O-Frame. With the Oakley logo featured on the strap, the brand gained increasing recognition and importance throughout the sports industry.
Most items are designed in house at their headquarters, but some countries hold exclusive designs relevant to their market. Oakley currently holds over 600 patents for eyewear, materials and performance gear.