Alternative Apparel

Founded in 1995, Alternatives is a lifestyle fashion brand known for comfort, simplicity and commitment to sustainability. Through an innovative apparel design and involvement in targeted cases, aims to put people in touch, inspire creativity and catalyze change.

In Alternative Eco line is used recycled cotton, in a perspective of sustainability save the planet from herbicides and pesticides associated with the cultivation of the cotton, textile keeping waste out of landfills.

Cotton, GOTS certified, is 100% organic - the perfect mix of lightness, airiness and softness. A better choice for the skin and the environment.